I need to sleep at night

In the everyday battle to survive in this industry there is always the temptation to cut corners. It's no different in any other industry. Look what happened in the financial industry in the years leading up to the financial collapse of 2008/2009. Banks cut their lending standards which lead to their making loans to unqualified borrowers. The rating agencies, unable to properly analyze mortgage securities, simply rubber stamped them with AAA ratings despite the fact that many were junk. On and on it goes. I came across this article in the New York Times regarding a local Long Island and New York City moving company. It reminded me that if you provide honest prices and services although you may lose short-term business in the long term, at a minimum, you can sleep well at night.